Promotions, sponsorships and partnerships
Co-branded promotions and entertainment sponsorships leverage the relationships and reach of each partner delivering more buzz and awareness for all. A comprehensive promotional platform utilizes the brand’s planned media, digital, retail and etail footprint to access an already receptive fan base, using engaging and cool content to leverage brand advertising.
The benefit to productions is that the property gets noticed by more consumers.
The benefit to the brand is impact for the brand. These co-promotions set the brand apart from their competitors while increasing the potential for massive untapped consumer engagement.
The best partnerships are a win-win for both the brand and the TV & film makers/networks & studio.