Clearance and licensing
Clearance and Licensing agency services are an important part of what we do. At Front Row we field, qualify and evaluate the myriad of “opportunities”, pitches and solicitations each of our client’s receive on a weekly basis. We carefully screen, select and clear opportunities on behalf of our clients that are appropriate for the brand and/or are unique or merit involvement. Many times, just saying “no” is part of our job as well.
Front Row also serve as the licensing agent for Licensor representation on behalf of its clients. In our capacity as licensing agent, we creates and manages merchandise licensing programs that unlock the full potential of our client brands. Our licensing work fosters successful partnerships between licensees and licensors, and strengthens relationships between brands and consumers. And, we deliver licensing solutions for dynamic clients who are looking to build their brand, protect their trademarks and generate revenue.